Coy ****lines

This Telegraph headline is remarkably coy. Although supposedly designed not to shock, this particular example had me trawling through the dregs of my vocabulary for a rude word that would fit. Ironic that (note to self: is there an irony emoji? must get up to speed on that).

Couldn't find a rude word to fit. But actually it was printed full out in the main article.*

*whore... there, I've said it.