Saturday, November 12, 2011

Green and black

Hey, Shell, what are you thinking of? Green is the colour code for petrol, black for diesel. So it's not surprising that I nearly put diesel into my car instead of petrol.

It doesn't help that the green brand name is positive (dark on light) and the qualifying word 'diesel' is negative. It's hard to see both at once, as this older blog post demonstrates.